Mercedes C Class Reloaded

NEW MERCEDES C CLASS LAUNCHED

Mercedes is adding firepower to it’s arsenal to secure its turf against new and aggressive competitors mainly BMW and Audi. The only chink in Mercedes armor was the C Class which is all set to change with the new C expected by late 2007. Although competition for Mercedes has been fierce in developed markets, in India it has had a cushy period until now being the only luxury carmaker manufacturing in India. That’s was one of the reasons why Mercedes has been able to take the prices of it’s car up with every revised model (the C class cost19.9 lakh (ex-showroom) when it was launched and now costs 29.65 lakh!). This is all set to change with BMW and Audi introducing their entire range in India, finally Mercedes needs to belt up and fight fist for fist. The new C class is just what could make Mercedes beat BMW’s lovely 3 series and Audi’s A4.

New Mercedes C Class 2007 India Launch Picture Photo

The new C does everything better than it’s predecessor and looks a stunner too. It’s easy to mistake the new C for the S class and it looks like a shrunk version of the latter. The car’s much sharper and dynamic looking than before with an aggressive stance thanks to the muscular flared wheel arches, sharp headlamps and grille and the left & right twin exhausts. The top version of the new C also gets a big Mercedes round badge bang in the center of the grille making it look even hotter.

New Mercedes C Class 2007 India Price Launch Picture

One sore point is that Mercedes plans to launch the car with existing engines from the current C class, not that they aren’t good already but a new motor with added punch would have made the car even more fun. The interiors are all new and the dash looks rock solid and sporty with a two tone black and grey color. The three spoke steering is also very radical a departure from conventional design. The new C class gets roomier inside, it is 42 mm wider, 55 mm longer and has a 45 mm longer wheelbase than the outgoing model, lending it more legroom at the rear and increased boot space as well. Safety has also been upped with seven airbags, anti whiplash head restraints and intelligent headlights as standard.

New Mercedes C Class 2007 Interiors India Photo

The new C class is something a lot many premium car buyers would aspire to own and we could witness D segment buyers digging deeper into their pockets to join the star club.

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